DLM Academy for Medical Marketing

Kyle Peacy

Recent Posts

How to setup a website that is compliant to the American Disabilities Act

Posted by Kyle Peacy on Aug 1, 2017 9:59:50 AM

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Topics: Website Design, American Disabilities Act

How to Setup a HIPAA Compliant Website

Posted by Kyle Peacy on Feb 15, 2017 6:04:24 AM

One of the most common questions we get asked is: "Is our website HIPAA compliant?" Now, most companies say, "Yeah, it's HIPAA compliant, you have nothing to worry about." But here is the problem: the majority of Plastic Surgeons I meet with believe they are following HIPAA guidelines when they are not. I believe this is because most practices put too much faith in their marketing companies to follow these guidelines, when many marketing companies have a hard time understanding the guidelines themselves.

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Topics: Website Design

5 Things your marketing agency should be doing for your practice in 2015

Posted by Kyle Peacy on Feb 2, 2015 5:30:00 AM

In this post I wanted to share with you 5 things your marketing agency should be doing for your medical practice today. We hear all the time that the most frustrating part about our industry is the lack of transparency. Here are 5 items your marketing agency should have you covered on in order to scare your competition.

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Topics: SEO, ROI, Conversions

How to Decrease No-Show Consultation Rates: 3 Simple Steps

Posted by Kyle Peacy on Dec 9, 2014 4:12:00 PM

 

One of the most common concerns we come across when discussing internal pain points with our new clients is a high no-show consultation rate. Having a high no-show appointment rate, burns money, wastes advertising efforts and most of all decreases productivity for the practice.

In this post you will learn how to decrease your no show rate with 3 simple steps. This advice comes from a collection of data from Plastic Surgery Practices Nationwide and how these practices manage low no-show rates with high surgery conversions. 

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Topics: Lead Management

Responsive Website Design for Medical Practices & Why You Need It!

Posted by Kyle Peacy on Oct 21, 2014 10:23:00 AM

One of the biggest buzz words of 2014 has been responsive design. I would like to go over why this is important and what this means for your practice.

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Topics: Website Design

How Will Google Hummingbird Affect My Medical Practice?

Posted by Kyle Peacy on Oct 1, 2014 4:55:00 PM

I’m sure by now you have heard of the new Google Algorithm Update: Hummingbird. Let’s take a closer look at how Hummingbird may impact your practice.

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Topics: SEO