DLM Academy for Medical Marketing

Awesome Snapchat Hacks You Need to Know About

Posted by Jackie Smith on Jul 1, 2016 9:00:00 AM

So, I am sure most of you have heard of Snapchat. If you haven’t, the social media platform Snapchat is a “mobile messaging application used to share photos, videos, text, and drawings.” (webwise.ie). It’s totally free to download and use, so you don’t have to pay up to use it. It is also gaining mega-popularity, with more than 150 daily active users. Recently, in March, Snapchat added some new features that many people aren’t even aware of! Check out these new Snapchat hacks and how to use them.

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Topics: Social Media

The 411 on How to Target Facebook Ads

Posted by Jackie Smith on Jun 24, 2016 10:45:59 AM

If you are a business owner, taking advantage of Facebook advertising targeting is a great way to define your audience. Targeting Facebook ads is a great way to hone in on the audiences you want to reach. With this tool, you can use Facebook ads to target groups that you would specifically like to focus on.

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Topics: Social Media

Why Blogging is Important for Your Business

Posted by Jackie Smith on Jun 17, 2016 9:00:00 AM

As most of us know, social media is a major part of our communication these days. Most every business has multiple social media accounts in order to reach their target audience. But, did you know that a great way to earn trust, respect, and potential customers is by creating a blog for your site? Read on to learn about the many pros of running a blog for your business.

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Topics: Blogging

Things to Consider Before Creating a New Social Media Account

Posted by Jackie Smith on Jun 3, 2016 9:00:00 AM

Today it seems as if a new social media platform comes out faster than you can fully understand the last one. With the speed of technology today, it can be difficult to keep up the latest social media channels. Also, with so many options, it can often be tough in deciding which platforms to utilize. Although social media is an important instrument in marketing, you should consider these things before creating a new social media account.

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Topics: Social Media

Graphics to Relate to Customers on Social Media

Posted by Jackie Smith on May 27, 2016 9:00:00 AM

When images are designed to catch the attention of followers on social media, your brand can get a serious boost! Here are some graphics that you should be sure to create in order to increase conversions and engagement.

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Topics: Branding

How To Use Instagram For Marketing

Posted by Jackie Smith on May 20, 2016 9:07:00 AM

Although Instagram is not the most popular social media tool being used today in marketing, it is definitely on the rise. With over 400 million posts a day, this platform is absolutely growing. With Instagram providing you with another outlet to market your company, it is important that you learn the ins and outs of this platform. Here are some tips on how to best use Instagram as a marketing tool.

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Topics: Social Media

Top 3 Web Pages Where Copywriting is Most Important

Posted by Andrew Cromer on May 13, 2016 9:19:00 AM

Great copy for your client’s website should be a priority during development because it leaves a lasting impression about the company. The best copy gets straight to the point, avoids unnecessary fluff, and reads in a relatable tone.

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Topics: Website Design